FANTICO KEEPS THE ‘SHAHENSHAH’ SAGA ALIVE ON BIG B’s 79TH BIRTHDAY

Fantico a non-fungible token (NFT) platform showcases collectibles from the world of cinema, music, art and sports giving consumers a chance to own these rare items.

Amitabh Bachchan’s iconic jacket from the movie Shahenshah is one such collectible going live for auction on the platform.

7th October 2021, Mumbai: Fantico allows fans to own exquisite collectibles of the legendary Bollywood icon- Amitabh Bachchan on his 79th birthday. Fantico, a platform which focuses on creating assets in the field of cinema, music, art and sports curated with the help of connoisseurs for collectors/investors and fans with a taste for purchasing NFTs.

With over 100 films and numerous national and international accolades, including four National Film Awards, a Dadasaheb Phalke Award, Amitabh Bachchan is synonymous with Bollywood. Fantico presents his career’s most famous costume from Shahenshah, an original booklet of Deewaar and a set of 6 rare show cards of Sholay on the platform to mark his 79^th birthday.

Tinnu Anand, Director and Producer of Shahenshah, said, “A lot of blood and sweat went into making the costume of Shahenshah truly iconic. The brief given to the designer was that it needed to be a spectacular costume never seen before which would take the viewers’ breath away. That was exactly the reaction when the crew first saw Mr. Bachchan wearing the jacket on the sets. It went on to being the most loved costume of his illustrious career. It is important to not only put forth the moments behind a collectible, but also providing access to fans at large and this is exactly what Fantico is trying to achieve.”

Abhayanand Singh, Group CEO and Co-Founder of Vistas Media Capital said “Fantico is a one of its kind platform which gives a chance to every cinema, music, arts and sports buff to get their hands on these rare collectibles. Big B being a heroic figure in the Hindi film industry is celebrating his 79th birthday and there couldn’t have been a better day to open this to the world.”

NFTs are permanent digital certificates of ownership that are secured and encrypted using blockchain-enabled technology. This allows buyers of such digital collectibles to have permanent ownership of such assets which are enabled and secured on a blockchain. Through Fantico, NFT buyers can purchase Indian cinema-focused exclusive digital collectibles either through a sale or auction.

Below is the list of digital original collectibles related to Amitabh Bachchan which will be showcased on the platform:

1. Amitabh Bachchan – jacket – Shahenshah – 1988

From a humongous list of movies done by the iconic actor, Amitabh Bachchan, Shahenshah is one of its kind, because of the super-hero character he played. This leather jacket ordained with original steel ringlets on its right arm is both high on fashion quotient and has great nostalgic value. The film smashed several opening day records to emerge a Silver jubilee hit!

2. Original Booklet of Yash Chopra’s ‘Deewaar’- 1975

The rare original booklet of Yash Chopra’s classic – Deewaar.  An excerpt from the book by Rachel Dwyer and Divia Patel, Cinema India – The Visual Culture of Hindi Film (Oxford, 2002) mentions that “clearly this character (Vijay) has the makings of a folk hero, supporting traditional values relating to religion and to the family. Often as an orphan, he criticizes the ‘system’ or the state, fighting for righteous causes from outside its sphere of operation. There is no doubt that he is on the side of the right, but these values conflict with those of the state and to resolve these he has to die, adding martyrdom to his cause.” Deewaar remains a personal favorite film of Amitabh and is rated among the best performances of his career.

 3. Sholay original Show Cards

Show cards of Amitabh Bachchan’s most memorable classic – Sholay are one of the valuable collectibles on the platform. Cinematographer Ashok Mehta, (Filmfare, November 1999) calls it “one of the most technically proficient films to be made in 70mm. Dwarka Diwecha’s shots were in tandem with director Ramesh Sippy’s vision. Especially remarkable was his use of natural light during the action scenes.” According to Manmohan Desai (The Illustrated Weekly of India, September 21, 1986) – “What a tremendous epic it was, made with the finest action sequences the screen has ever seen.”

About Fantico:

Fantico is India’s first curated celebrity NFT & Fan engagement platform, curating assets in the fields of cinema, music, art and sports. Fantico is a spinoff of Vistas Media Capital, one of the fastest growing companies in the media and entertainment sector headquartered in Singapore. Fantico aims to connect Indian audiences directly with the personal collectibles and memorabilia of their beloved celebrities, to discover, collect, stash and trade.

For more details, please visit the official website: www.beta.fantico.io

About Vistas Media Capital (VMC):

Vistas Media Capital Pte. Ltd. (VMC) is a Singapore-based fully integrated content media and entertainment investment holding company. The company’s key businesses include content production and distribution across films and series – from India (across languages) to Hollywood, Animation and VFX, Gaming, Media Tech, OTT Platform, live entertainment events and digital media marketing. VMC also owns multiple intellectual properties (IPs) across film festivals and film awards in Asia, such as the Singapore South Asian International Film Festival (Sg.SAIFF) and the Singapore South Asian Film Market (SAFM). It also co-owns the IPs of the prestigious Critics’ Choice Film Awards (CCFA) and Critics’ Choice Short & Series Awards (CCSSA), jointly with Group M’s Motion Content Group & Film Critics Guild of India, which is India’s first registered association of film critics.

VMC is the parent of the sponsor for Vistas Media Acquisition Company Inc. (Nasdaq: VMAC) SPAC entered into a definitive merger agreement that will result in Anghami becoming the first Arab technology company to list on Nasdaq. VMC has a team of media and content specialists, including former banking and investment management professionals in their management team along with media industry veterans across the globe, who are on the advisory board and have successfully run media businesses and ventures across films, series and television worldwide.

For more information on VMC, visit: www.vistasmediacapital.com