- June 22, 2023
Taarak Mehta Ka Ooltah Chashmah Announces Exciting Collaboration with Havells and Lloyd India!
Mumbai, India
Taarak Mehta Ka Ooltah Chashmah, the most loved Indian entertainment show, has announced an exciting association with Havells and Lloyd India – A leading electrical and home appliances company. The show is all set to introduce a new story filled with humour and surprises for its fans.
In the upcoming episodes, Jethalal receives a letter from Havells and Lloyd about a dealership opportunity at Gada Electronics. The company has acknowledged Gada Electronics as one of the best electronic shops in the market, capable of handling their deal. This exciting news has everyone in the Gokuldham society buzzing with anticipation.
Asit Kumarr Modi, the creator and the producer of the show said, ‘Havells and Lloyd is a leading brand in their category and they make all their products in India. We are happy to bring this collaboration to our viewers. We promise a lot of fun and entertainment as always on Taarak Mehta Ka Ooltah Chashmah.‘
Mukesh Kumar Jain, Joint Vice President, Marketing, Havells India said, “We are delighted to partner with a renowned show like ‘Taarak Mehta Ka Ooltah Chasmah’ one of India’s favorite TV shows. TV is a very important medium to enter Indian homes. With this partnership, we aim to set new benchmarks for how brands can use television to reach and engage consumers, especially during the festive season, when families enjoy watching their favorite shows together.
This partnership will involve several initiatives, including creating branded content series that feature iconic characters Taarak Mehta, Jethalal, and others with Havells Lloyd’s range of products highlighting its unique features and brand’s core value proposition strengthening our presence in the market. While Havells is a prominent brand in the FMEG and durables segment, we are confident that this association will further boost our brand and help drive sales growth.”
The show has always been known for its unique and humorous storylines, and the new track promises to be no different. Taarak Mehta Ka Ooltah Chashmah promises to be filled with exciting twists and turns. It has recently reached a MILESTONE of 3800 episodes. Stay tuned to this iconic show to catch all the action.
Taarak Mehta Ka Ooltah Chashmah is one of the longest-running sitcoms that aired first in 2008 and is now in its 15th year with over 3800 episodes. Other than its flagship show, Neela Film Productions Private Limited also streams Gokuldhamchi Duniyadari in Marathi and Tarak Mama Ayo Rama in Telugu on YouTube. They have recently launched Nursery Rhymes in five different languages on Youtube and games known as Run Jetha Run, Bhide Scooter Race, and Popat Shortcut Race available on the Google Play store and Apple App Store under the umbrella of Neela Mediatech Pvt ltd. The Show and the character universe are authored and created by Asit Kumarr Modi.